Local Biz and Nonprofits: Finally a Win-Win Partnership
If you’re in nonprofit fundraising, you’ve grown weary of the standard donation-seeking routine with local businesses.
Step 1: Plaster on a toothy grin, hoping it disguises your mounting fear of rejection as you “breeze” into the next local business establishment on your target list.
Step 2: Ask for the manager, and if by some miracle an actual human emerges, talk at lightning speed to get through your pitch.
Step 3: Produce your dutifully compiled “sponsorship package,” complete with your offer to plaster their logo on T-shirts, which you both know will do zero to grow their brand or enhance their sales.
Step 4: Hold your breath and pray you’re not about to be shown the door.
We’ve been there. We don’t ever want you to go through that again.
There’s the high-level “good for us” story you may have already heard, like how $.67 of every dollar spent with a local business stays in the community versus only about $.40 for a large corporation. Or the fact that shopping small can also be much greener for the environment. That’s great stuff, but it can feel too far removed to compel the average person to change shopping habits – especially when that average person also believes that local businesses carry significantly higher price tags.
That’s why Generopolis was designed to make shopping small directly beneficial to customers’ pocketbooks.
When local businesses offer a Generopolis “GOOD DEAL,” the whole community truly does feel the benefits:
- Customers get a sweet deal on something they really want, like a percentage off their purchase or a product or service upgrade.
- The business gets immediate sales, plus the chance to win long-term customer loyalty.
- A nonprofit receives donations from every Generopolis “GOOD DEAL.”
Add these to all the great stuff local businesses were already doing for the community? Yeah, we’d say that’s next-level superhero status.
If you know of a local business or nonprofit that could benefit from Generopolis, drop us a line at email@example.com or tag us on your favorite social media platform.